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Tuesday, August 02, 2016
Samsung Note 7 Launch & Preview
Today I had the chance to preview the official launch of Note 7.
The highlight in my opinion is the water resistant profile. The pen and the phone both are water resistant, this is consistent with Samsung drive for water resistant for many years now driving the competition everywhere toward this direction.
Off course there are a lot of other software and hardware updates such as the Iris detection while the look of the phone itself has not changed drastically.
What I want to highlight here is the presentation itself.
While the videos and sounds were done professionally and obviously with great care and details, the presenter themselves lacked the luster you would expect with a great product launch. When they made a statement they looked around for acceptance and eventually they got the claps needed, but this should happen more organically and much more often through out the launch.
Samsung has done great job in driving innovation and still continues, whether the new innovations will be valuable or not will be tested in the next year.
Mounir
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